![Schermafbeelding 2023-12-06 om 16.13.33](/admin/images/5GoZvuTdMEDVgH60Szn2G8qhrQg=/1888/fill-256x256-c100/Schermafbeelding_2023-12-06_om_16.13.33.png)
Genaro Rosato
Production Designer
WHAAAAAAAAAA !!!!!!
That was the slogan behind one of the most iconic commercials I ever worked on.
I hope it is a good slogan to introduce myself with too.A shout of enthusiasm is what I strive for in my work every day. A shout of joy because I can create and watch films.
Since my father bought a Super 8 film camera, I’ve been fascinated by the medium. But I discovered that my fascination had mostly to do with how one can create a world in film.
After finishing my education as a teacher in drawing and art history, I started teaching at the Film Academy in Amsterdam. In those days, production design wasn’t a full study and I’m proud to be one of the initiators that was at the basis of starting that study.
This is how I entered this profession.Since then, I’ve been working in the field, and I have experienced the most diverse forms possible in this medium.
From television series, feature films and commercials, foreign and domestic, and with a wide range of directors, DOP’s and production companies. And with great anticipation I look forward to the possibilities and challenges of all my upcoming projects.
Hope to see you soon.
WHAAAAAAAAAA !!!!!!
![Heineken WALKINFRIDGE](/admin/images/iN4QqfMjAcvzZlwn0o8mmEPtrUo=/1746/fill-594x335-c100/Gouden_Loeki_2009.png)
![Heineken](/admin/images/tnlasskIMaLsrzOs7XAu8nPu4I0=/1278/max-120x120/heineken-logo_4.png)
WALKINFRIDGE
![Xbox DC](/admin/images/jT7PH8R_4gxhcTyqzMGA027k_Bg=/254/fill-594x335-c100/dc.jpg)
![Xbox](/admin/images/UNsHRgj1biCaDC7fft8Q-VGnY34=/1632/max-120x120/xbox-logo-xbox-icon-transparent-free-png.png)
DC
![Netflix Ares](/admin/images/pNT2jHU45S65nn1bmOzX7WIEfUE=/1125/fill-594x335-c100/ares.jpg)
![Netflix](/admin/images/t_hZEOf8-5dpteKcZ1Tk4K_uOG8=/1280/max-120x120/Netflix_Logo_PMS.png)
Ares
![Bavaria Klokklok](/admin/images/PPqqnTm6bw-cec8-ok9Poiydgf4=/69/fill-594x335-c100/klok-klok.jpg)
![Bavaria](/admin/images/wCyEFM-F2f6L3Bb4UJ43jSM0FH8=/1496/max-120x120/18261.bavaria.logo.png)
Klokklok
![Volkswagen Peoplemover](/admin/images/cbpyWrkbe95JrL5CJpw-lbau9hs=/1166/fill-594x335-c100/peoplemover.jpg)
![Volkswagen](/admin/images/ySPIHHNiugj8JTYuuiFxDwXZoYk=/1203/max-120x120/volkswagen-logo.png)
Peoplemover
![NPO Intervalact - GrandFinalEurovision 2021](/admin/images/gvepaeryYsYCNrYb9TuwV8B9ags=/1811/fill-594x335-c100/VS--YouTube-IntervalactAfrojackWulfenGlennisGrace-MusicBindsUsGrandFinalEu.jpg)
![NPO](/admin/images/kCZJDK3bsd1v6Qofbgi2JkymC_8=/1390/max-120x120/Npologo.svg.png)
Intervalact - GrandFinalEurovision 2021
![Videoland Jackson & Malone](/admin/images/qZgCOki6xQ_IBq0TAj_26sagWvM=/1999/fill-594x335-c100/Jackson__Malone.jpeg)
![Videoland](/admin/images/jB3vjxWG3iRftnmIpjgjsN4r9Y8=/1298/max-120x120/videoland-logo-black_lr.png)
Jackson & Malone
![KPN Dichter bij Oranje | Daar doen we het voor](/admin/images/_uUXJPnvbqtoH4tLM4XgytM22mg=/1983/fill-594x335-c100/Schermafbeelding_2024-05-29_om_09.09.00.png)
![KPN](/admin/images/ioY6DcMycEYfIT2AIdkidhJwTmU=/1202/max-120x120/kpn-logo.png)
Dichter bij Oranje | Daar doen we het voor
![NPO Trauma Porn Club](/admin/images/_lma2K3v4RhH7Tz3zkpFSUO3W5w=/1940/fill-594x335-c100/Koolhoven_presenteert_Trauma_Porn_Club_Michael_Middelkoop_c_VPRO-trauma.jpg)
![NPO](/admin/images/kCZJDK3bsd1v6Qofbgi2JkymC_8=/1390/max-120x120/Npologo.svg.png)
Trauma Porn Club
![KFC Silent X-Mas](/admin/images/vdOZJjNzOQAI79KZ4xM2P0K5B38=/1916/fill-594x335-c100/Schermafbeelding_2023-12-27_om_17.28.37.png)
![KFC](/admin/images/C2Wu1yqPm5H8ElgXCuxZ-3l2xp4=/1596/max-120x120/kfc-logo-A232F2E6D1-seeklogo.com.png)
Silent X-Mas
![Disney+ Fly The Coop](/admin/images/o6_tH5xHdsftldCmGJpkEuBOBCs=/1440/fill-594x335-c100/Fly_the_Coop-production2_9YuqSzr.jpg)
![Disney+](/admin/images/Rd-v2g_6_ssRBvdnLDmmmwJoaWI=/1282/max-120x120/Disney_logo.svg.png)
Fly The Coop
![48 Hour Film Project 48H - Hivemind](/admin/images/Q36-1JSEk4YJ_cV2AnvcaH1fxNk=/1820/fill-594x335-c100/Schermafbeelding_2023-11-29_om_17.17.46.jpg)
![48 Hour Film Project](/admin/images/pRkyNs8baBIcrYhy26vdzmx-Wcw=/1814/max-120x120/48_Hour.png)
48H - Hivemind
![Mirinda Mirinda](/admin/images/wAC67VbB6jL8-xhury2Y3Fo2lLM=/1402/fill-594x335-c100/VS--MMEditINDv16TV-020_1.jpg)
![Mirinda](/admin/images/AYF_CzhVv-G7Z98q-Pa51aChDVA=/1485/max-120x120/mirinda_logo.png)
Mirinda
![Volkswagen Cargo](/admin/images/hupnJ7RIV5xOveCh-WBL1DSxz0I=/1171/fill-594x335-c100/cargo.jpg)
![Volkswagen](/admin/images/ySPIHHNiugj8JTYuuiFxDwXZoYk=/1203/max-120x120/volkswagen-logo.png)
Cargo
![Mono MijNietAppen](/admin/images/_xrjymPd-NgvkNkjJkytpPAtEh4=/1154/fill-594x335-c100/mijnietappen.jpg)
![Mono](/admin/images/pSZKwH9tsMS5AMU3nMRXTZhaXIc=/1219/max-120x120/mono-logo.png)
MijNietAppen
![Nutrafol Let's Talk About it](/admin/images/By2Wzkp1NTeM7hA_0lc0T9RRV00=/1151/fill-594x335-c100/master-brand-film.jpg)
![Nutrafol](/admin/images/5zie_k3oVTUzCY_PH64zSZgYngM=/1215/max-120x120/nutrafol-logo.png)
Let's Talk About it
![DPG Media Vrouwencampagne](/admin/images/hGPbX_k9f_BrQkusuMtD7JlNHx4=/1148/fill-594x335-c100/vrouwencampagne.jpg)
![DPG Media](/admin/images/1OyACbFJNQ8lxNYBSB-HkIqRhzg=/1195/max-120x120/dpg-media-logo.png)
Vrouwencampagne
![McDonald’s Icons](/admin/images/1ysvw2Eh7xv8JwkEyJGABWaIMsE=/1138/fill-594x335-c100/icons.jpg)
![McDonald’s](/admin/images/e4AH5kpbGruipP-gtF-V13SfzgA=/1197/max-120x120/mcdonalds-logo.png)
Icons
![Delta Glasvezel | Tot de nok](/admin/images/8NMTaxCQ6fH01o15fCPYFbBrukw=/1134/fill-594x335-c100/glasvezel-tot-de-nok.jpg)
![Delta](/admin/images/kBtiqEHY_xTMLtMUNcYUfK0okiU=/1217/max-120x120/delta-logo.png)
Glasvezel | Tot de nok
![Jag är Zlatan Jag är Zlatan](/admin/images/3ut78JUqt8JYBFENmZvq_YJlHj4=/1129/fill-594x335-c100/iam-zlatan.jpg)
![Jag är Zlatan](/admin/images/jF6A67Tdg7wKZXMTUqDkA5vQtPI=/1207/max-120x120/jag-ar-zlatan-logo.png)
Jag är Zlatan
![Ziggo PRIORITY PassePartout](/admin/images/J_aTAXOXWGPIGhNGWI9dAMuuyJ0=/1126/fill-594x335-c100/priority-passepartout.jpg)
![Ziggo](/admin/images/7nZpvnppLd7VXX1GRW2JfhgJMf4=/1205/max-120x120/ziggo-logo.png)
PRIORITY PassePartout
![McDonald’s McChicken](/admin/images/O1bRrffs2ioiBJrO-gcvTwm00QY=/1120/fill-594x335-c100/mcchicken.jpg)
![McDonald’s](/admin/images/e4AH5kpbGruipP-gtF-V13SfzgA=/1197/max-120x120/mcdonalds-logo.png)
McChicken
![Plus Goed eten is goed voor iedereen](/admin/images/GAaXkihZGExbhACmmNYrUfNOsww=/1752/fill-594x335-c100/VS--22PLUSGoedetenisgoedvooriedereenGRRHonVimeo-027.png)
![Plus](/admin/images/YvTVxZ36lQgWYEUiCS69kd6QULk=/1220/max-120x120/plus-logo.png)
Goed eten is goed voor iedereen
![Bladcadeau Bladcadeau](/admin/images/1_k4FsNI1DEq1PDY69TBd9_MkuY=/1096/fill-594x335-c100/bladcadeau.jpg)
![Bladcadeau](/admin/images/1yGuS6L3n1xZe5_zLc4n4tOinqk=/1456/max-120x120/Bladcadeau_logo.png)
Bladcadeau
![NPO ZINA](/admin/images/-TopujC03ecnFqvecwopQjwgjzc=/1092/fill-594x335-c100/televisie.jpg)
![NPO](/admin/images/kCZJDK3bsd1v6Qofbgi2JkymC_8=/1390/max-120x120/Npologo.svg.png)
ZINA
![Delta Glasvezel](/admin/images/sWh9VENL4JBnIu15OXz9xCEgWcU=/1088/fill-594x335-c100/glasvezel.jpg)
![Delta](/admin/images/kBtiqEHY_xTMLtMUNcYUfK0okiU=/1217/max-120x120/delta-logo.png)
Glasvezel
![Dr Oetker Rustica](/admin/images/x4K7R5gJZ650aA5hWlvtKspykqw=/1086/fill-594x335-c100/rustica.jpg)
![Dr Oetker](/admin/images/CO_xFAoOrsxSbgqdUfdPFC51FDg=/1394/max-120x120/2560px-Dr._Oetker-Logo.svg.png)
Rustica
![Belastingdienst Ondernemers](/admin/images/L11o38XhwahB7Xq3gDsufCOIJME=/1061/fill-594x335-c100/ondernemers.jpg)
![Belastingdienst](/admin/images/g6XttZhEx7fH8h4-PRuhQXWqVhw=/1213/max-120x120/rijksoverheid-logo.png)
Ondernemers
![Belastingdienst Consumenten](/admin/images/384mS4lC3rYE2GNDoIhOBO6X5Fg=/1060/fill-594x335-c100/consumenten.jpg)
![Belastingdienst](/admin/images/g6XttZhEx7fH8h4-PRuhQXWqVhw=/1213/max-120x120/rijksoverheid-logo.png)
Consumenten
![NPO Thuisfront](/admin/images/TDy7C9xW4rFgvle-e9EAB2A_zBo=/1047/fill-594x335-c100/thuisfront.jpg)
![NPO](/admin/images/kCZJDK3bsd1v6Qofbgi2JkymC_8=/1390/max-120x120/Npologo.svg.png)
Thuisfront
![Amazon Treckx](/admin/images/AmGeP4fheT1G1_S-OSv0Oo15I94=/1776/fill-594x335-c100/TRECX.jpg)
![Amazon](/admin/images/oM4vbflqBnEWmC30bidzH_X3B8c=/1251/max-120x120/Prime_Video.png)
Treckx
![OHRA Anderhalvemeter](/admin/images/7T00yCTLHMJ9zNo-7x7DMbg-kiA=/1014/fill-594x335-c100/anderhalvemeter.jpg)
![OHRA](/admin/images/-24uD5UCgPTo3GWGNjM7-2MmbXg=/1200/max-120x120/ohra-logo.png)
Anderhalvemeter
![WHISKAS Christmas](/admin/images/gTBhOtBYb-iPWfcBS1oivj4YvGA=/1007/fill-594x335-c100/christmas.jpg)
![WHISKAS](/admin/images/NJaRrkjLiFOQ_D-LgC9DqO-7TQo=/1492/max-120x120/Whiskas-Emblem.png)
Christmas
![OHRA Verjaardag](/admin/images/1Wd_LYy88-n07f347P6U0mzf5tI=/1002/fill-594x335-c100/verjaardag_vODDcBt.jpg)
![OHRA](/admin/images/-24uD5UCgPTo3GWGNjM7-2MmbXg=/1200/max-120x120/ohra-logo.png)
Verjaardag
![Akzo Nobel Woodcare](/admin/images/fc6I6fVv07NfGB9Gq2c3vtHJ8ts=/986/fill-594x335-c100/20akzonobelwoodcarervlnb.jpg)
![Akzo Nobel](/admin/images/2vxp7MKqrpBqAXvMKRThAr2p5JI=/1454/max-120x120/Akzonobel-logo.png)
Woodcare
![Johnson & Johnson Product Manager](/admin/images/WhyJS_J0f4EDgDRQIzhffp8YNYg=/954/fill-594x335-c100/product-manager.jpg)
![Johnson & Johnson](/admin/images/UTR3aN32yWX7Owh2m-F96k4CCpA=/1645/max-120x120/Johanson.png)